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TRIZ for People: Psychological Aspects

| On 17, Feb 2004

By: Nelly Kozyreva

Executive Summary
TRIZ and NLP – two the most powerful methodologies for increasing people’s creative level and efficiency of their activity. They appeared and develop independently one from another in the second part of 20 century1, however much many instruments of these methods can be are successfully used for expansion and increasing the efficiency of each other. Report is intended for experts of TRIZ and NLP-psychologists.

Introduction
TRIZ allows to formalize, describe and solve the technical problems from different branches using one system notion /lit1/. Neuro-Lingvistic Programming (NLP) – humanitarian technology, which problem are solution the problems of the personality, formalization successful creative experience for learning people to it / lit2/. The Language of NLP in united system of terms describes the different processes, occurring in such area, as marketing, management, psychology, pedagogic, etc. This allows to carry and use the achievements from one discipline and processes to others. The Descriptions on NLP language change in a system of algorithms and acceptances i.e. in NLP-technology.

But can we compare these two formalized languages to use the achievements of NLP in the field of solutions personal, interpersonal problems and organization – for TRIZ specialist, and achievements TRIZ – for NLP? The report contains the analysis and some possibilities of the join the TRIZ- tools and NLPtools for increasing the personal success of TRIZ-specialist and firms, in which they work.

1. The Analogies between tools: TRIZ and NLP
Theory… this metaphor, costing between model and data. Understanding in science is a sensation resemblance between intricate data and familiar model… Julian Jaynes, by R.Dilts “Skills for the Futute” 1 TRIZ (Altshuller, first publication in 1956), NLP (Bandler&Grinder, 1975).

1.1. The model of the world
By NLP: Creativity is an unceasing process of the constant increase of flexibility and expansions the “maps of the world”, by which we live. It has significant importance for successful adapting of a person, therefore that we live – work, interact with the other people – in ambience, teeming of uncertainty and change. For the successful adaptation is exceedingly significant to know how to occupy the different positions of the perception to realities. In NLP becomes firmly established that if you are capable to enrich or increase your “map of the world” then in the same reality you see more alternatives. That people, which them to see the most great ensemble of the prospects and possibilities of the choice.

The Processes, promoting development and creative increasing is a representation anything by means of metaphores, symbol, drawing. The Different types of representations differently place the accents in problem space, attach significance different factors and their interrelationships.

By TRIZ: The analogue of the notion “map of the world” in TRIZ is 9-Windows (analyze Supersystems, CO-systems, ANTI-systems). Different forms of representations are used broadly. The drawings is use at “an Operation Zone ”, at the “little man” method; Symbols is use at «Substance-Field Analysis”, X-element, Ideal Final Result; diagrams is use at a laws of the System evolution; metaphores is use at a defining the contradiction, are broadly used in TRIZmethod of the creative imagination development.

The Conclusion: TRIZ-specialist possesses the sufficient an creative ability to raise its success in vague, variant ambience. How to use their own “technically directed” creative TRIZskills for improvement of the own life? The Methodses for this is designed in NLP /lit2 – lit5/.

1.2.”Re-framing”
NLP-method “re-framing” (R. Dilts,1990) is called to help the people to change the look at tight situations and consider their not as problems, but as the possibility given by life, and to focus attention on desired result / lit3/. “Re-framing” allows the person to recognize limiting his beliefs to be more shifty in their own reaction, in transformation of the negative beliefs. With psychological standpoint to produce re-framing means to convert the sense of anything, having placed “THIS” in new frame or context, different from source, having increased thereby our perception to this situations.

Analysing linguistical structure of the beliefs, R.D ilts has installed that limiting beliefs place our experience in a frame “problems”, “mistakes” or “impossibility”. If a person builds the map of the world on the base of such beliefs then beside it can appear the feeling of hopelessness, helplessnesses or uselessnesses to life as a whole or to some of his actions. So, people, for which it is usual to use constantly to neglect the positive side of its experience, often use the limiting word “but”, creating in their internal map frame “problems” and “impossibility”. Much people, successful in one area, feel like uncertainly in other areas of a reality. For example, successful in the s olution of technical problems the engineer can experience difficulties with relations with colleagues. Or he have belief about himself:

«The pleased chief to be unreal, because..
«I cannot influence on… »
«I should suffer neighbors and not complain.. »
«Change of work always passes hardly »

Such situations create internal contradictions which can be solved with the help of TRIZ at the person. However while there are no concrete techniques, HOW to use TRIZ -TOOLS for the solve of internal problems of the person. But such techniques are in NLP.

“Re-framing” allows to interpret otherwise that or other problems and find the new solutions. This occurs by of the changing frames, in which these problems are perceived, by dint of the premises the limiting beliefs in more positive frame. The Main function of the “re-framing”- methods is to teach people to realized switch attention
1. from the frame of the problem to the frame “result”
2. from the frame of the mistake to the frame “feedback”
3. from the frame of impossibility to the frame “as if”.
We have found the analogies TRIZ-tools in 12 (!) events from 14 principals of re-framing by R.Dilts (see figure 1). Specified on figure 1 TRIZ-tools develop skills of the thinking, necessary for effective application “re-framing”.

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As we see, 12 principals of re-framing are similar to different TRIZ-tools, including Altshuller’s Inventive Principals. But in TRIZ there is 40 principals, and many of them we can add to NLPprincipals of re-framing.

However, morder to TRIZ-specialist could effectively use Altshuller’s Inventive Principals for reframing own beliefs, realized education, “the transfer” is necessary /lit6/. At present the method consists from the consequent exhibit all the Altshuller’s Inventive Principals and 9- Windows to “changeable belief” as an “object”. However further for the re-framing of belief can be and should be designed special Conflict Matrix (matrix linking Typical Social System Conflicts with the Altshuller’s Inventive Principles). Certainly, many of Altshuller’s Inventive Principals it is necessary specially to adapt to “human” system, using features to personalities, groups of the people. For instance, Altshuller’s Inventive Principal ? 26 “Coping” can sound as “vizualization”, Principal ? 28 “Substitution for mechanical means” can sound as “use the other channels to representations”. Work on adapting the terminology Principals ? 4, 5, 8, 9, 10, 12, 15, 18, 24 – 28, 32 – 40 for use in re-framing is conducted now .

The technique is realized in “Training technique of TRIZ elements with the help of a toy “Bob of toy” /lit6/. And the technique may be realize for children and its parents in the project “The Exhibition of the toys – inventions” for learn to design the Positive Future / lit7/. The Conclusion: any TRIZ-specialist can use known Altshuller’s Inventive Principals and 9- Windows-analyze for the independent re-framing that their own beliefs, which he wants to change.

1.3. Problem solving
1.3.1. The Description of problem space

NLP defines the problem as a difference between the current and desired condition. It is Important to realize that as soon as you define the desired result, you create a problem to yourself. The having Formulated purpose or desired condition, you create a problem literally from nothing – only because you did not yet reach the desired condition. If between the person whom you are, and that whom you want to become, there is no difference – you do not have also problem. The Small difference means presence of the small problem. The essential difference – the essential problem.

For the maximum incidence of the different areas of problem-solving space the NLPspecialists offer to use the model SCORE, which contains such elements, as S – symptom, C – couse, O – outcome, R – resouces, E – effect. The Specialist on TRIZ will easy see in these element well known notions: S (symptom) = Undesirable effect; C (couse) = Operative zone, Formulation of the contradiction; O (Outcome) = Ideal Final Result; R (resouces) = Resouces, X-element; E (effect) = Main function.

When the problem-solving space is determined, in NLP offer to research the space of the solution by the accompaniment new element to existing map of problem-solving space or by changing of this map by some image. For instance, change the value of temporary frame, position of the perception (the technology 4-position), or concentration on the other logical level (the mission, beliefs, value, identification, actions, strategies, context) capable to change the importance of the concrete problem-solving situation.

From a position of TRIZ, these methods of the solution of the problem are the use of 9- Windows scheme of the thinking (as well as Co-systems), as well as Altshuller’s Inventive Principals and Standarts (see “re-fraiming”). However the procedure of the work on solution of the problems is described in TRIZ more in details (ARIZ), than in NLP.

The Conclusion: TRIZ-specialist handles the same notion at description problem-solving space, as NLP-specialist, and owns the more concrete methods of the solution of the problems.

1.3.2 Problems in group and organization
NLP describe two main types of the problems in organization – repeating and unusual. The Different types of the problems use different in its base types of problem-solving space, and identical solution of them requires the different approach.

The Efficient solution of “reiterative problems” requires from the person cognitive skill “to narrow” problem space for the of to reason install the reason of the problem, its sources, and interactive skill: to delegate the subordinate specific actions. There is ARIZ and training “Yes- No” In TRIZ for efficient development cognitive skills.

Unusual problems have no precedent in the organization and are connected with high degree uncertainty in respect of both methods of the solution, and result (for instance, making the new product or expansion market). Unusual problem usually precede the changes to encirclement or organizing system (the market, political situation). Exactly, the change Super-system’s aspect creates in problem space uncertainty or inconstancy. For solution unusual problems necessary creation of a team, synthesis of the information concerning elements of the problem, plural descriptions of problem space, generating of new prospects is necessary. The purposes and substantiation rotate around of achievement of understanding and the consent of members of a team concerning the formulation of problems, definition of results, an exchange of opinions and knowledge. There is TRIZ –tools for the development of the system thinking, forecastings consequence on different system level, in CO-system (Laws of the systems evolution, 9-Windows, TRIZ-methods of the creative imagination development: Fantogramma and Snow lump).

As we see, in the first and in the second types of the problems not only cognitive skills are necessary, but also interactive skills of the relations with people. In NLP consider that joint creative activity, founded on interaction between teammate, quite often turns out to be more significant for Innovative thinkings, than tools themselves, by means of which is realized. In NLP the training “modeling of the abilities” are used for this .

The Conclusion: TRIZ-specialist owns the cognitive skills, which are used in NLP for solution of a personal and organizing problems. He have to increase their own interactive skills of the relations with people. And than more powerfully tools, which owns the Team (TRIZ-specialists), more high, synergetic result for a firm, can give an education of members of a team efficient skill to communications.

1.4. Modeling of the abilities
The Purposes of modeling in NLP: do something by new way; do something better; do something new; change its perception; increase the possibility of the choice. As we see, at a rate of integer between NLP and TRIZ also exist the analogies (do something by new way; do something better; do something new). However NLP opens before a TRIZ-specialist new purposes: change its perception; increase the possibility of the choice that will allow better itself to feel in changing world.

Modeling in NLP is built on the base of oriented on purpose of the loop to feedback – TOTE (Miller, Gallanter and Pribram, 1960). The Abbreviation TOTE is decipherred as Test- Operate- Test -Exit. The model points that in mentation we (realized or not realized) define to purposes and develop the procedure of the check that, is reached purpose or no. TOTE implies that all the psychic and behavioural programs revolve around constant purpose and varied facilities of its achievement. That or other ability, outside of dependencies from degree of the difficulties, forms from several “embedded” cycles TOTE on miscellaneous level skill (the cognitive, behavioural, linguistical: simple and complex) that allows to prototype any ability as “a Designer” – from “blocks” /lit 4/.

In particular, for the achievement of the success of any sort is necessary to have a skill to install purposes and to define the motivations for success. This expects presence of the abilities for conceptualization, analysis, observation, performing the certain procedures, interactions with the other people, and control relations with people. A part of these abilities develops at NLP (the interaction with the other people, control relations with people), but TRIZ allows to develop other necessary skills of the thinking: conceptualization, analysis, observation, performing the certain procedures. We shall compare the questions, which will assign NLP- specialists for development these skill, and TRIZ-tools, which also develop these

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Practically on each stage ARIZ is used the same model of feedback TOTE, as in NLP. However the key condition of the efficient modeling in NLP is necessity to define, on what exactly level of the skill follows to concentrate attention. The Notions and acceptance, successful in modeling of the sibling of the skill, can turn out to be absolutely to be inefficient at modeling the other level. NLP offers to use model ROLE (R – representational systems, O – orientation, L – links, E – effect) for the efficient to transfer the modeling skills to the other context /lit 4/. Not stopping on the procedure of the transfer, shall note that this model also uses the known TRIZ- specialist of the notion and procedures – a discovery resource, system vision (9-Windows), orientation to result – it will allow to increase easy the application of these “technical” skill. However as the concepts “attribute” and «value of an attribute» of alive system essentially differ from the same concepts of technical system , TRIZ-specialist has to pass first education to procedure of modeling under the direction of experienced NLP-specialist to learn to define “attribute “, “level” in the personal and organizing systems. This will allow hereinafter flexible to use new “technician-social” skill of modeling for the independent use.

The Conclusion: Thus, the person, able to solve technical problems by ARIZ, already owns cognitive skills of thinking in order to transfer the “technical” skill to the other “object”, in the other context – to the development own communication abilities for effective interaction with other people.

2.Particularities of the using tools: TRIZ and NLP
2.1. 9-Windows
NLP system consider the person and organizations , so 9-Windows looks thereby (see fig. 4,5)

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It is possible to say that a motivation is that engine, which directs moving the system (the person) to expected by him future moreover this future as it were “itself” attracts the person by the Super-system’s energy, for which “it is necessary” the execution from a person some problem. The more high logical level directs the choice of the person to lower levels /lit 4/. At 9-Windows-analyze of a person or a firms it is necessary for taking into account, that the purposes and the main functions can be directed to different logic levels.

For example, the purpose of the firm possible to formulate in terms:
– “action”, for instance, “to finish the test of new helmsmen management to friday”;
– “abilities, strategy”, for instance “to improve the creative abilities employee”;
– ” Identification ” – “to reach the status of the leadinging enterprise in our branches”;
– “motivations , valuables” purpose can be worded as “to do the accent on the suitable product for people with physical defect”;
– ” Spiritual,visions” – “to change way of the contact of the people with each other”. The various levels of purposes demand substantiations and actions at various levels.

Problems which will arise on a way to their realization will be different also. NLP expects the expansion of the card of the possible solutions for count of the account of different logical level. The Primary task of the using of TRIZ to the solution of the technical problems is: a narrowing the field of searching for the possible solutions. The Ideal Final Result is formulated to one system level only, and this creates the difficulties even the at solution of the engineering problems.

The Conclusion: At the solution of the problems connected to people and the organizations, by TRIZ-tools it is necessary to consider the contradictions at different logic levels, increasing the field of the possible solutions

2.2. The internal inte rpreting of the experience
For the analysis of the problems of personalities by 9-Windows necessary “to increase” on one dimension – the channels of the representations (visual, audial, kinesthetic). Then it will be possible to write the strategies of the interpreting by the persons their own experience – a successful experience, mistakes, creative inspiration and other straight on scheme 9-Windows /lit 2/. This will allow to express graphically the physiological difference between conditions of the person. and his behaviour, and to correct conciously its internal experience, construct the positive strategies of the behaviour.

2.3.10 typical plans of conflict situations
For the analysis of the problems of personalities, interpersonal relations it is comfortable to use TRIZ-tool “10 typical plans of conflict situations”. However their also necessary “to increase” on one dimension – channels of representations (visual, audial, kinesthetic). It will allow to express graphically, on what level of personalities are found the contradictions, and to solve them by means of other TRIZ-tools.

TRIZ-tool “10 typical plans of conflict situations” possible also use in NLP-model for definition of key elements of problem space SCORE. This will allow to add concreteness, directivity action specialist on discovery attribute key elements of problem space SCORE /lit4/.

9-Windows and “10 typical plans of conflict situations” will be useful to use one more dimension – representation channels (visual, audial, kinesthetic). – for TRIZ-EXPERTS who analyze the elements of the car directly contacting to the person. What does the person in the car see? How to make for him more pleasant “interior” of the car? What sounds are heard by the person in the car? How to make for him more pleasant “sounding” of the car? What sensations (a smell, touches, the temperature) tests the person in the car? How to make for him more pleasant “sensation” of the car? And other questions…

3. The opportunities for TRIZ-specialists
«It is much more interesting to discuss not that someone has told or has written, but that we have seen in it or we can see and take for ourselves»

R.DILTS about loved phrase NLP-specialists Brought above the analogies between the tools TRIZ and NLP allow to draw a conclusion that TRIZ develops that skills of the thinking, which NLP successfully uses for solution of the problems of personalities, groups, organization. It is possible say, that TRIZ-specialist even not visualizes that problems, which he can solve by itself and for improvement of the own life, however the volume this report even does not allow to enumerate them. Having familiarized in the literature with those tasks which solves by NLP, TRIZ-specialist will quickly master any NLP-tools. Thereby, TRIZ-skills of personalities are a resource which is not used at present for expansion of the social problems.

The transfer of their own “technical” skills of TRIZ-thinkings in personal context will allow for Personality:
– To overcome own limiting statements independently and to create successful positive strategy of behavior in the varying world;
– To modeling and to use for itself successful behavior of other people
– To solve internal and interpersonal conflicts;
– To expand own internal resources and «a map of the world»;
– To increase a self-estimation;
– To adjust the successful communication at the solution of the problems;
– To study the successful strategy each other, intensifying the potential of each and of groups as a whole; for Firm having TRIZ-specialists:
– To increase personal efficiency of employees ;
– To create the internal facility of the organization and to develop dynamic even in disadvantage ambience.
NLP is widely used all over the world by the organizations (The World Bank, IBM Europe, BMW, ISVOR FIAT, etc.) for training employees to various marketing communications (sales, PR, advertising, etc.), and also in different areas of management /lit 8/. Some of these organization train other part of their own employee to TRIZ-method. The Hypothesis is: if to train working in organizations TRIZ-specialist to NLP-tools, it will give a synergetic effect for a firm. It is necessary to make the experience.